project description

CLIENT

CUMIN

INDUSTRY

Advertising

ORIGINAL TITLE

It’s Time for a Change

PROJECT

Relaunch of cumin

YEAR

2023

PRODUCTION

cumin

SERVICES

Strategy
Creative Writing
Storyboard
Dubbing
Production

DIRECTOR

Akin Duyar

It’s Time For a Change

Twenty years ago, in a time when globalization was but a whisper on the wind and people found solace in their local worlds, I embarked on a heartfelt odyssey to infuse German advertising with the vibrant hues of culture. Throughout these years, my agency has woven a tapestry of awe-inspiring projects, each one a testament to our passion.

Yet, the world has transformed, people have evolved, and so have we. As our creative souls yearn for uncharted horizons, we embrace a reflective retreat, allowing our imaginations to dance amid the twilight of change. While we recharge our hearts with the tender glow of new inspirations, we’ll share our cherished collection of past work here.

May our work spark an inspiration flame that ignites your intercultural creative endeavors.